Digital consumers of today expect a hyper-connected and intuitive experience in every interaction. As a combat strategy, companies are deftly replicating successful business models to attract and win customers by “curating compelling and memorable brand experiences”. In today’s experiential economy, where experience trumps price, and consumers dictate what they want; there has been a tectonic shift toward experience-driven transformation initiatives.
Companies continue to invest in delivering compelling and unique experiences on both – the customer & employee front. Businesses that wish to stay relevant, profitable and insulated from disruption, are pivoting toward designing meaningful experiences and positioning themselves as their source of sustainable competitive advantage. LTI’s design practice has been at the forefront of enabling organizations from across industries to curate, measure and deliver compelling experiences for the digital world, leveraging design thinking and participatory design principles.
Committed to delivering business to human (B2H) experiences, LTI’s experienced and specialized design talent, is armed with professionals from diverse backgrounds and expertise. These include ethnographic researchers, design thinking consultants, product designers, industry experts, strategists and UI/UX practitioners, coming together to create an ecosystem of design-driven collaborative innovation.
Innovation by Design
Leverage the power of Design Thinking to bring innovation to your service and product designs.
We imagine and reimagine services design across multiple meaningful touchpoints, which simplify convoluted journeys across the employee, customer & partner ecosystem
We carve out context-sensitive pathways for businesses to directly reach their consumers, fans or other businesses that amplify value for all involved stakeholders
We immerse ourselves in co-design workshops with the client to solve a particular problem, or prioritize a few from a list of opportunities to go after
Deep & contextual user-sensing, human touch, focused ideation to craft compelling and meaningful experiences.
Design Thinking-led strategy to enhance experience across products, processes, and services
360 Degree Immersive Experience Design
We design illusory environments to offer immersive experiences by leaning on web, app, AR, VR, wearables, etc
We design digital experiences that setup our clients for success in today’s modern internet commerce
Helmed by our UX researchers & ethnographers, user research offers significant guidance to shape design strategies for our clients
Refreshing existing brand identity or creating a new one by embedding powerful & contextual design strategies to create an unparalleled brand impact.
We engage in measurable, goal-driven strategy, and its execution for our clients, to build desired perception for brand(s)
We curate comprehensive brand design that delivers a cohesive message around your brand’s culture, values, and position in the market