Smart Retail

Smart Retail is a location-based, personalized promotion platform for retailers, which effectively manages personalized, localized and contextualized promotions and messages, across multiple marketing channels and consumer touch points.

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Highlights

Capability to detect consumers in specified store zones and generate promotional offers based on customers’ loyalty, previous shopping history and preferences.
Product search ability, and visibility of the consumer’s Loyalty-linked information, helping store representatives generate personalized promotional offers.
Dissipation of offers through various channels – Mobile Devices, Print and Online Coupons.
Real-time Reporting & Analytics

Benefits

Increased Customer Experience

Increased Customer Experience

Behavior and pattern-based connection with the customer. Omni-channel and personalized messaging, and customized offers by the store manager.

Improved Sales & Marketing

Improved Sales & Marketing

More effective promotion & marketing, enhanced product cross-selling and up-selling. Facilitates cross-channel shopping and enhanced marketing strategy for stores.

Improved Merchandize Movements

Improved Merchandize Movements

Helps plan merchandise according to the customer demand, and the ability to change promotion policies, thus aiding in merchandise movement.