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B2B Commerce App for Sales & Retail Clients

It is imperative for CPG manufacturers and wholesalers to deploy an effective sales team to keep a tab of product movement across their retail customer shelves and replenish the products as soon as they could. Field sales would also have to capture sales orders even at trade shows (e.g. food shows, wine tasting events, etc.) and necessarily take orders in an offline mode. Wholesalers would have to adopt advanced ways of ordering, leveraging future-ready platforms to increase efficiency and revenues.

LTI’s B2B Commerce platform is a cloud-ready platform offering multi-channel experiences across mobile, portals, bots and voice with embedded AI/ML & analytics support. Key personas enabled for this platform include account executives, field sales, inside sales, retail customers (e.g.: grocery stores, food show customers) and business/ IT support representatives.

Key highlights

  • Persona-centric mobile app for sales reps and portal for customer onboarding, product-catalog and trade events, all built leveraging the design-thinking approach
  • Robust architecture & scalability leveraging Oracle Mobile Cloud Enterprise
  • Seamless device integrations with laptops, barcode scanners and printers to enable the field sales team
  • Integration with fulfilment and shipment tracking solution
  • Online product catalog functionality to enable sales teams and customers to browse the products across categories
  • Bots for employee/ retail customer self-service (FAQs), returns management
  • Chatbot, Voice with embedded AI/ML & Analytics support

Key benefits

  • Reduced time-to-market for any new functionality
  • Common platform for all digital experiences
  • Open, technology-agnostic and complete in the cloud
  • API-first platform for multi-channel use cases reducing integration costs and complexity
  • In-built business insights for faster decision-making

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